“Minute to Win It”: Using Elevator Speeches to Advocate in Educational Speech-Language Pathology and Audiology Elevator speeches, or brief talks in which individuals pitch an idea, sell a solution to a problem, or raise awareness of an issue, have gained increasing popularity within the business world. While school-based professionals may not view themselves as having to “sell,” audiologists and speech-language pathologists are in the business ... Article
Article  |   August 2015
“Minute to Win It”: Using Elevator Speeches to Advocate in Educational Speech-Language Pathology and Audiology
Author Affiliations & Notes
  • Kellie C. Ellis
    Eastern Kentucky University, Richmond, KY
  • Catherine Gottfred
    Leap Learning Systems, Chicago, IL
  • Christine Freiberg
    Wausau School District, Wausau, WI
  • Disclosure: Financial: Kellie C. Ellis, Catherine Gottfred, and Christine Freiberg have no financial interests to disclose.
    Disclosure: Financial: Kellie C. Ellis, Catherine Gottfred, and Christine Freiberg have no financial interests to disclose.×
  • Nonfinancial: The content of this article served as the basis of an oral presentation at the 2013 ASHA Convention. Kellie C. Ellis, Catherine Gottfred, and Christine Freiberg served as members of the 2013 ASHA Governmental Relations Public Policy Board. At present, Kellie Ellis serves as the Chair of the ASHA's Governmental Relations Public Policy Board. Chris Freiberg is serving as a member of ASHA's Governmental Relations Public Policy Board.
    Nonfinancial: The content of this article served as the basis of an oral presentation at the 2013 ASHA Convention. Kellie C. Ellis, Catherine Gottfred, and Christine Freiberg served as members of the 2013 ASHA Governmental Relations Public Policy Board. At present, Kellie Ellis serves as the Chair of the ASHA's Governmental Relations Public Policy Board. Chris Freiberg is serving as a member of ASHA's Governmental Relations Public Policy Board.×
  • Copyright © 2015 American Speech-Language-Hearing Association
Article Information
Speech, Voice & Prosodic Disorders / Hearing Disorders / School-Based Settings / Normal Language Processing / Articles
Article   |   August 2015
“Minute to Win It”: Using Elevator Speeches to Advocate in Educational Speech-Language Pathology and Audiology
SIG 16 Perspectives on School-Based Issues, August 2015, Vol. 16, 99-104. doi:10.1044/sbi16.3.99
History: Received May 4, 2015 , Accepted May 12, 2015
SIG 16 Perspectives on School-Based Issues, August 2015, Vol. 16, 99-104. doi:10.1044/sbi16.3.99
History: Received May 4, 2015; Accepted May 12, 2015
Acknowledgements
The authors of this article served as members of the 2013 ASHA Governmental Relations Public Policy Board. The content of this article served as the basis for an oral presentation the authors completed at the 2013 ASHA Annual Convention. The authors of this manuscript would like to acknowledge Shelley Victor, 2013 Chair of the ASHA Governmental Relations Public Policy Board. The authors would like to credit Victor for suggesting the topic of the convention proposal and would like to thank her for her encouragement and leadership.

Elevator speeches, or brief talks in which individuals pitch an idea, sell a solution to a problem, or raise awareness of an issue, have gained increasing popularity within the business world. While school-based professionals may not view themselves as having to “sell,” audiologists and speech-language pathologists are in the business of “selling” our ability to create change for students with communication disorders. Elevator speeches serve as a viable advocacy tool and can be used influence decision-makers and bring about meaningful change in our professions. This article equips readers with knowledge of how to craft a winning elevator speech, provides examples of instances in which school-based professionals could use elevator speeches, and presents information on how to assess the success of elevator speeches.

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